Challenge:

To Create a new brand for a new cafe in the highly competitive lunch area of Downtown Crossing Boston, MA.
This restaurant project was in 2009.

Solution:

After naming the restaurant after the daughters of the Chef we designed a brand identity to represent their Cafe. Unfortunately, this restaurant quickly went out of business, their Chef and owner took another place of employment. 

Execution:

Created a brand identity, signage system, business cards, letterhead, and interactive presence.